<?xml version="1.0" encoding="UTF-8"?>
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9"
        xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
        xsi:schemaLocation="http://www.sitemaps.org/schemas/sitemap/0.9
        http://www.sitemaps.org/schemas/sitemap/0.9/sitemap.xsd">

  <!-- Homepage -->
  <url>
    <loc>https://brand-vision-analytics.lovable.app/</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>weekly</changefreq>
    <priority>1.0</priority>
  </url>

  <!-- Rankings Hub -->
  <url>
    <loc>https://brand-vision-analytics.lovable.app/rankings</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.95</priority>
  </url>

  <!-- Brand Archetype Finder -->
  <url>
    <loc>https://brand-vision-analytics.lovable.app/archetype</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.9</priority>
  </url>

  <!-- 2026 Launch -->
  <url>
    <loc>https://brand-vision-analytics.lovable.app/launch-2026</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>daily</changefreq>
    <priority>0.9</priority>
  </url>

  <!-- Brand Insights -->
  <url>
    <loc>https://brand-vision-analytics.lovable.app/brand-insights</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.9</priority>
  </url>

  <url>
    <loc>https://brand-vision-analytics.lovable.app/brand-insights/single-country</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.8</priority>
  </url>

  <url>
    <loc>https://brand-vision-analytics.lovable.app/brand-insights/multi-country</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.8</priority>
  </url>

  <url>
    <loc>https://brand-vision-analytics.lovable.app/brand-insights/age-groups</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.8</priority>
  </url>

  <url>
    <loc>https://brand-vision-analytics.lovable.app/brand-insights/portfolio</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.8</priority>
  </url>

  <!-- Consumer Insights -->
  <url>
    <loc>https://brand-vision-analytics.lovable.app/consumer-insights</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.9</priority>
  </url>

  <url>
    <loc>https://brand-vision-analytics.lovable.app/consumer-insights/knowledge</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.7</priority>
  </url>

  <url>
    <loc>https://brand-vision-analytics.lovable.app/consumer-insights/influences</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.7</priority>
  </url>

  <url>
    <loc>https://brand-vision-analytics.lovable.app/consumer-insights/discussion-topics</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.7</priority>
  </url>

  <url>
    <loc>https://brand-vision-analytics.lovable.app/consumer-insights/behavior-patterns</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.7</priority>
  </url>

  <url>
    <loc>https://brand-vision-analytics.lovable.app/consumer-insights/sustainability-priorities</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.7</priority>
  </url>

  <!-- Insights Hub -->
  <url>
    <loc>https://brand-vision-analytics.lovable.app/insights-hub</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>daily</changefreq>
    <priority>0.8</priority>
  </url>

  <!-- Sustainability Branding Hub -->
  <url>
    <loc>https://brand-vision-analytics.lovable.app/sustainability-branding-hub/insights</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.8</priority>
  </url>

  <!-- About The Study -->
  <url>
    <loc>https://brand-vision-analytics.lovable.app/about-study</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.7</priority>
  </url>

  <!-- Results Hub -->
  <url>
    <loc>https://brand-vision-analytics.lovable.app/results</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>daily</changefreq>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://brand-vision-analytics.lovable.app/results/insights</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.8</priority>
  </url>
  <url>
    <loc>https://brand-vision-analytics.lovable.app/results/the-numbers</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.8</priority>
  </url>
  <url>
    <loc>https://brand-vision-analytics.lovable.app/results/rankings</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.8</priority>
  </url>
  <url>
    <loc>https://brand-vision-analytics.lovable.app/results/compare</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.8</priority>
  </url>
  <url>
    <loc>https://brand-vision-analytics.lovable.app/results/resiliency</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.8</priority>
  </url>

  <!-- Insights Workspace -->
  <url>
    <loc>https://brand-vision-analytics.lovable.app/insights-workspace</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.7</priority>
  </url>

  <!-- Pricing -->
  <url>
    <loc>https://brand-vision-analytics.lovable.app/pricing</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.8</priority>
  </url>

  <!-- FAQ -->
  <url>
    <loc>https://brand-vision-analytics.lovable.app/faq</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.6</priority>
  </url>

  <!-- Newsroom -->
  <url>
    <loc>https://brand-vision-analytics.lovable.app/newsroom</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.7</priority>
  </url>

  <!-- For Brands -->
  <url>
    <loc>https://brand-vision-analytics.lovable.app/for-brands</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.7</priority>
  </url>

  <!-- For Consultancies -->
  <url>
    <loc>https://brand-vision-analytics.lovable.app/consultancies</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.7</priority>
  </url>

  <!-- Roadmap Workshop -->
  <url>
    <loc>https://brand-vision-analytics.lovable.app/roadmap-workshop</loc>
    <lastmod>2026-07-08</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.7</priority>
  </url>


  <!-- For Schools -->
  <url>
    <loc>https://brand-vision-analytics.lovable.app/schools</loc>
    <lastmod>2025-02-09</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.7</priority>
  </url>

  <!-- Explainer: What makes a brand sustainable? -->
  <url>
    <loc>https://brand-vision-analytics.lovable.app/what-makes-a-brand-sustainable</loc>
    <lastmod>2026-05-14</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.8</priority>
  </url>

  <!-- Insights Hub: question-shaped topic clusters -->
  <url>
    <loc>https://brand-vision-analytics.lovable.app/questions</loc>
    <lastmod>2026-05-14</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.85</priority>
  </url>

  <!-- Brand index page (per-brand "Is X sustainable?" pages live in sitemap-brands.xml) -->
  <url>
    <loc>https://brand-vision-analytics.lovable.app/is</loc>
    <lastmod>2026-05-14</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.7</priority>
  </url>

  <!-- Cross-market hub: Most sustainable brands -->
  <url>
    <loc>https://brand-vision-analytics.lovable.app/most-sustainable-brands</loc>
    <lastmod>2026-05-14</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.95</priority>
  </url>

  <!-- Localized SEO landing pages (Tier-1 native-language keywords) -->
  <url>
    <loc>https://brand-vision-analytics.lovable.app/sv/hallbara-foretag</loc>
    <lastmod>2026-06-10</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://brand-vision-analytics.lovable.app/nl/duurzame-merken</loc>
    <lastmod>2026-06-10</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://brand-vision-analytics.lovable.app/dk/baeredygtige-maerker</loc>
    <lastmod>2026-06-10</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://brand-vision-analytics.lovable.app/no/baerekraftige-merker</loc>
    <lastmod>2026-06-10</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://brand-vision-analytics.lovable.app/events</loc>
    <lastmod>2026-06-11</lastmod>
    <changefreq>daily</changefreq>
    <priority>0.85</priority>
  </url>

</urlset>
